AdvisoryVeora Advisory
Your team has been told to adopt AI. We give you the starting point.
Agentic AI systems for how you price, promote, communicate and sell. Built with your team. Running live.
The problem
Your business makes thousands of commercial decisions a week. What to charge this customer. Which promotion to run. Which message to communicate. Which asset to proceed with. How much stock to hold. Most of them are made on instinct, on last month’s data, or too late to matter.
AI can make those decisions sharper and faster. The hard part is knowing which ones a machine should make, which ones should stay human, and which one to start with. That judgment sits where commercial ownership meets AI system design. Very few people hold both.
We do. That is the whole firm.
What we do
We build the AI systems your commercial teams run on.
- Pricing.Personalized pricing by customer and segment, on a rhythm, grounded in data.
- Promotions.Designed and measured before and after, so spend stops leaking.
- Marketing and sales.Faster to market, sharper targeting, shorter cycles.
- Products you can monetize.Market intelligence and self-serve tools your brand partners will pay for.
- Demand.Forecasting and inventory calls that lift fill rates and cut cost to serve.
Find the starting point. Build it with your team. Leave it running.
Who leads Veora
I am Vaishali Aggarwal. For 16 years at Amazon and P&G I ran the functions we now build for. I owned commercial P&Ls inside a US$1Bn global eCommerce business, and I ran brands including Pantene, Whisper and Olay across 10 APAC markets.
I have sat in every seat this work touches. I have owned a P&L and answered for the number. I have built growth, marketing and sales strategies and watched which ones survived the market. I have led product and shipped AI systems into live commercial operations with engineering teams.
What I took from those years is a clear picture of what operating at scale actually looks like when it is done well. Most companies never get to see it. Veora is how I bring it to them.
Approach
Five stages. Every engagement runs all five.
Understand.
Time with your founders, your function leads and the people doing the work, to find the decisions worth changing and the one worth changing first.
Architect.
The system designed around those decisions, including what stays human and why.
Build.
AI agent logic designed, then built into your business. We work as forward deployed, alongside your data and engineering teams. If you do not have them, we bring ours. Not having an engineering team is not a reason to wait.
Evaluate.
Every AI agent ships with an evaluation framework and a full round of testing to ensure it is reliable before anyone relies on it.
Deploy.
Your function leads run it against real work. We iterate on what they find. Then it goes live and your team owns it.
Proof
B2B eCommerce platform serving sari-sari stores across the Philippines. KKR portfolio company.
- 20%productivity gain across the commercial team
- 2 weeks to minutesfor a full pricing analysis
- Personalized pricing for each customerto maximize business returns
Agentic AI systems for pricing and promotions, designed, built and deployed with their teams. Promotion effectiveness and partner-facing products are in build now.
“We knew AI had to change how we run pricing. What we did not have was a first move. Vaishali gave us that in weeks, and then built it with us.”
“Vaishali sat with our data and engineering teams and designed the system with us.”
You do not need an AI strategy. You need one system that works, and a team that knows how to run it.
Find the starting point. Build it with your team. Leave it running.